Five SEO Tips You Must Use on Your Website
Before you begin planning a link building strategy, every website owner interested in improving their search engine rank needs to first build the infrastructure from which all future SEO campaigns will be dependent upon.
This infrastructure is called on page SEO which is the act of optimizing various source code elements, text, and other content items throughout each webpage on your site in such a manner that is familiar and appealing to the major search engines; Google, Yahoo, MSN and more. This is a very important step within your search engine optimization plan that can not go ignored.
Lets take a quick look at the top 5 on site SEO techniques that you need to pay attention to, in order of importance.
SEO Tips & Advice
- Use keywords in the title tag of the HTML header. Plain and simple this is the single most important on page optimization technique, ignore are your own peril! Not only does Google hold this in very high regard, but keywords within the title tag will be highlighted for surfers within a Google search matching those words.
- Use keywords in text within your website’s body. If you don’t use keywords within your site’s body, the content of your site, Google will not find your site relevant. If you’re targeting particular keywords Google and your surfer needs to be able to find them throughout.
- Use keywords in H1 tags. Despite being an older technique, major search engines still take note of keywords within H1 tags. These tags are generally used for topic headers and important sections of your website so make sure your keywords can be found in these headers.
- Use keywords in your domain name. This is pretty straight forward. If you are selling ‘fish bait’ in San Diego, an example of a good domain name would be ‘www.sandiegofishbait.com’.
- Use keywords in webpage url link. If you don’t own the website listed above in my last example and are still selling fish bait in San Diego, a good url could be: www.domainname.com/san-diego-fish-bait.html
Utilizing this SEO advice will definitely help you rank higher within the major search engines; but sadly this will most likely not be enough for you to break through over your competitors, this is only the beginning of a great journey. There are many more techniques that can and should be employed on your website that will help you rank higher for important keywords so be sure to read my follow up article, highlighting the next 5 important SEO Tips.
Be sure to check out my San Diego SEO services if you’re ready to summon the SEO Jedi… may the SEO be with you!
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